Muwow
Astrology and tarot platform offering personalized card readings and spiritual insights.
What we did:
// 01 · The Brief
Muwow turns astrology and tarot into an interactive, living spiritual experience on the web.
A key part of the project was building an artist network — showcasing spiritual creators across their profiles, spanning online and offline experiences.
By connecting products and curated collections, the platform was designed for a richer, more meaningful and inclusive experience — with a full UI/UX design, web build, and payment-gateway integration.
4
Core flows shipped
14
Weeks, concept to launch
1
Unified spiritual platform
// 02 · Goals
Business Objectives
Four outcomes that shaped every design and engineering decision.
- 01
Non-Profit Artist Empowerment
Create a space where the platform focuses on amplifying spiritual artists and the communities they serve.
- 02
Showcase Artist Products
Highlight artist-created products and connect them with a LINE Shop for seamless discovery and purchase.
- 03
Simplify the Spiritual Experience
Craft a smooth UX that makes readings, token usage, and navigation easy to understand and adopt.
- 04
Enable Seamless Payments
Integrate a secure payment gateway for smooth token purchases and premium access.
// Built with
// 03 · The Build
From brief to launch, in four moves.
Highlighting Artists & Their Work
Turn each creator's collection into an immersive, browsable surface — dedicated profiles and curated collections that live natively inside the platform.
// 05 · Results
A cohesive platform that moved the community forward.
Muwow launched as a cohesive, immersive web experience — pairing a refined visual language with a clear, guided journey, and a deeper connection between creators, their readings, and their community.
By streamlining tokens and premium access, it established a scalable foundation for future growth and feature expansion.
Project Gallery
// 06 · The People
Project Team
USA × Vietnam · 6 people
Marek Michalski
Head of Product
Trang Nguyen
Product Manager
Meg Chanta
Head of Design
Minh Nguyen
Backend Engineer
Nhu Nguyen
Frontend Engineer
David Pham
QA Engineer
The project also helped highlight artwork created by children with disabilities through dedicated artist pages and product experiences featuring their work, allowing their creations to become part of the platform's identity and tarot card designs.
// 07 · Contact
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